[Hiring] Director, Events @Buyers Edge Platform

Role Description

As a Director, Events, you own the divisional event ecosystem - from tradeshow strategy and hosted experiences to executive programs and sales-driving activations. You are the operational backbone and strategic partner who ensures every event investment maps to measurable business outcomes. You report to the VP, Events and work shoulder-to-shoulder with division leadership, sales teams, and brand partners to translate go-to-market priorities into event programs that move pipeline and reinforce BEP's position as the most valuable partner in the room. You build the processes, frameworks, and team capabilities that make flawless execution repeatable and ROI visible. You are equal parts strategist, operator, and people leader - someone who can align a division event calendar to a north star, hold a team accountable to outcomes, and still get into the details when it matters. This is not an event coordinator role scaled up; it is a leadership role for someone who thinks in programs, manages through ambiguity, and delivers results across a complex, high-velocity portfolio.

• Lead division event strategy and execution:
• Own tradeshows, hosted events, conferences, and executive experiences aligned to division priorities.
• Translate enterprise event strategy and division go-to-market plans into scalable event programs and operational processes.
• Manage division event team:
• Lead team prioritization, performance management, coaching, and workflow execution.
• Support both remote and in-person team members.
• Drive division event ROI strategy:
• Define lead tracking, attribution, and ROI reporting requirements aligned to division goals.
• Work with Sales Operations and Revenue teams to establish measurement frameworks and sales handoff processes.
• Hold event execution accountable to ROI targets and post-event analysis.
• Own division event budgets:
• Manage forecasting, reconciliation, vendor management, and budget accountability.
• Identify cost optimization and efficiency opportunities.
• Manage division event portfolio:
• Own event calendar, prioritization, staffing, and resource allocation.
• Lead operational oversight for division events.
• Escalate strategic, reputational, or budgetary risks to Head of Events.
• Serve as division events partner:
• Be primary point of contact for division leadership, sales teams, and brand partners.
• Align event strategy to division north star and business outcomes.
• Drive operational excellence:
• Identify and implement process improvements, workflows, and systems that scale division event execution.

Qualifications

• 8-12+ years in experiential marketing, tradeshow management, hosted events, or event leadership.
• Proven ability to manage event portfolios in complex enterprise environments.
• Strong operational and project management skills; expertise in ROI tracking, reporting, and scalable workflows.
• People management experience; ability to lead, coach, and develop teams.
• Strong stakeholder management and executive communication abilities.
• Experience managing budgets, vendors, and cross-functional partnerships.
• Familiarity with CRM systems, event technology platforms, and marketing automation.
• Ability to operate independently while aligning to enterprise strategy.
• Bachelor's degree in Marketing, Event Management, Business Administration, Communications, or related field preferred.
• Travel: 25-40% depending on event calendar and business needs.

Benefits

• Great benefits from day one, including medical, dental, vision, FSA, and company-paid life insurance.
• 401(k) with company match.
• Strong training, development, and competitive pay.
• Flexible PTO policy allowing you to take time when needed—no accrual required.