[Hiring] Competitive Intelligence Manager @SentinelOne

Role Description

As a Competitive Intelligence Manager, you will operate at the intersection of AI-powered workflows, strategic research, and sales enablement. This is not a traditional CI role. We are building something different: a program where intelligence is systematically generated, continuously updated, and deeply embedded into how our go-to-market teams sell and compete every day.

Reporting to the Senior Director of Market Intelligence, you will own and evolve our Win/Loss program, build AI-assisted research and analysis workflows using Claude and other tools, and serve as a key resource for Sales and Marketing as they navigate competitive situations. You are organized, relentlessly curious, and driven by a high bar for execution quality. You thrive when managing multiple workstreams simultaneously and take pride in delivering outputs that are both rigorous and immediately usable.

The CI function at SentinelOne is at an inflection point. We are investing in AI-native workflows, expanding into analyst relations, and building a program infrastructure that does not yet exist in full. This role has real scope to shape how competitive intelligence works here, not just execute against a predefined playbook. If you want ownership, a team that takes the work seriously, and the latitude to build, this is the role.

Qualifications

• 2+ years of experience in competitive intelligence, product marketing, strategy, or a related field, preferably within cybersecurity or enterprise SaaS.
• Experience with or genuine interest in building a Win/Loss program.
• Hands-on experience using AI tools (Claude, ChatGPT, Gemini, or similar).
• Strong project management skills.
• Exceptional written communication skills.
• A natural sense of curiosity.
• Ability to work cross-functionally and earn trust with Sales, Product, and Marketing stakeholders.
• Comfort operating in ambiguity.
• Familiarity with cybersecurity concepts (EDR, XDR, MDR, identity security) is a plus.
• Bachelor's degree in a relevant field, or equivalent professional experience.

Requirements

• Manage our Win/Loss program in partnership with a third-party interview vendor.
• Analyze and synthesize interview findings into clear competitive themes, patterns, and deal-level insights.
• Translate Win/Loss themes into sales plays in partnership with the Sales Enablement team.
• Deliver regular Win/Loss reporting to Sales leadership, Product, and Marketing.
• Build and maintain AI-assisted research and analysis workflows.
• Develop reusable prompt frameworks for various tasks.
• Document and iterate on workflow templates for scalability.
• Stay current on AI tooling relevant to competitive intelligence.
• Own battlecard development as a core deliverable.
• Act as a real-time competitive resource for Sales and Sales Engineering.
• Deliver competitive training and enablement sessions.
• Serve as the human in the loop for AI-assisted content development.
• Monitor the competitive landscape across key vendors.
• Synthesize signals from multiple sources into clear, prioritized intelligence.
• Contribute to and maintain a centralized intelligence repository.
• Partner with Product Marketing to align competitive positioning.
• Collaborate with Product Management to surface competitive gaps.
• Work across Marketing, Channel, and Partner teams.

Benefits

• Equity & Rewards: Restricted Stock Units (RSUs), Employee Stock Purchase Plan (ESPP).
• Time Off & Wellbeing: Flexible time off, Paid company holidays, Paid sick time, Gender-neutral parental leave, Grandparent leave.
• Insurance & Financial Security: Medical, dental, and vision coverage, 401(k) retirement plan with company match, Life and disability insurance, Health and dependent care FSA, Voluntary benefits, Employee Assistance Program (EAP), ARAG pre-paid legal, Nationwide pet insurance, Cancer Care program, Global business travel medical insurance.
• Work Perks & Flexibility: Home office allowance, Mobile phone reimbursement.
• Wellness & Lifestyle: Wellness coach, Wellness/gym reimbursement, Fertility coverage, Adoption & surrogacy reimbursement.