Role Description
Letโs get right down to it โ youโre the right Paid Media Strategist for Disruptive Advertising if you love understanding how businesses work and executing a marketing strategy that supports and grows that business. Youโll love participating and contributing to our personal development programs at Disruptive, helping us realize and live our potential together.
The Role: Paid Media Strategist:
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A key member of the Ecommerce team for our fast-paced, high-performing, rapidly growing organization.
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Responsible for building and executing successful Paid Search and Paid Social campaigns for an assigned book of clients.
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Deliver exceptional paid search marketing strategies to ensure clients achieve desired business results from their Google and Meta Ads campaigns.
As the Paid Media Strategist, you will:
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Partner with clients to consult on overall paid search and paid social digital marketing strategies.
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Build and execute pay-per-click advertising campaigns inside of Google Ads & Microsoft PPC ads, as well as paid social advertising campaigns inside of Meta ads.
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Define, monitor, and analyze trends in clientsโ KPIs.
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Develop paid search and social strategy based on client-specific goals.
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Actively test and analyze targeting criteria (keywords & audiences), ad creatives, landing pages, and bid strategies.
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Communicate performance results and strategy recommendations to clients & secure buy-in from decision-makers.
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Identify, maximize and present new opportunities for client growth.
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Create quarterly business reviews and other client-facing presentations that outline performance, insights from testing, and key strategic opportunities.
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Manage Google Merchant Center, including feed optimization, troubleshooting, and ensuring product ads are accurate and optimized as needed.
Qualifications
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2+ years of experience managing ~15+ Google and Meta accounts simultaneously, in an eCommerce-focused digital marketing agency.
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Proven experience managing $150,000โ$250,000+ per month in ad spend across Google Ads and Meta Ads.
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2+ years of experience managing Google Merchant Center, including feed optimization, troubleshooting, and ensuring product ads are accurate and optimized as needed.
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1-2+ years experience developing and executing revenue-focused PPC and Paid Social strategies that drive measurable eCommerce growth.
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1โ2+ years working in GA4 and eCommerce platforms such as Shopify, BigCommerce, or similar.
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Experience using project management tools (Asana preferred).
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Strong written and verbal communication skills with the ability to clearly present strategy and create client buy-in.
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Intermediate proficiency in Google Workspace or Microsoft Office Suite.
Requirements
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Competitive, results-oriented, enthusiastic digital marketer.
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Independent, assertive, and self-confident.
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Ability to manage multiple priorities and take initiative.
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Quick decision-making in response to changing conditions.
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Passionate about Google and Meta ads.
Benefits
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Salary range: $75-90k dependent on experience.
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Flexible PTO Policy.
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Medical, Vision, and Dental Insurance.
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401k with generous match.
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Vacation bonus ($500/after 1st year, an additional $250 every year after).
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Tuition-free enrollment into Disruptive University.
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And more.