PLEASE NOTE THIS ROLE IS FOR OVERSEAS APPLICATION, NON -U.S. ONLY. NO DOMESTIC (U.S.) APPLICATIONS WILL BE CONSIDERED.
drift is looking for a Conversion Rate Optimization (CRO) Manager to improve lead-generation and sales conversion rates on drift's website through end-to-end management of the conversion optimization process. The successful applicant will have a proven track record of how to research, plan, implement, manage & report on successful projects.
You will report directly to the VP of Experience at drift.
What You'll Be Responsible For:
You have to love conversion optimization and know everything about it
Conduct internal planning meetings and lead the development of A/B & multivariate testing roadmaps that will lift conversion rates
Analyze results and identify successes, failures, and trends, and effectively communicate these findings to the leadership team.
Conduct qualitative and quantitative research and analysis about users to feed testing, UX and content development.
Coordinate and communicate with designers and developers to drive projects forward through design, development, QA and launch.
Structure, build and track tests using Mixpanel, Google Optimize or other AB tasting tools.
Work with analysts on “data-driven solutions” for a CRO team.
Communicate new features to the customer support and our users.
Relentlessly focus on delivering great experiences to our customers.
Work with design, marketing, customer success to ensure customer delight.
Understand user needs and behavior.
What We'll Love About You:
You are a perfectionist, you always see opportunities how a product can be improved
You are curious and care deeply about customers.
You love working in a small and lean team environment.
You are scrappy and ok working with limited resources.
You enjoy running many projects in parallel and can create a productive environment for your colleagues.
What You'll Need to Have:
4+ years of experience in a role turning data into insights which become tests (or action) through analysis, creativity and communication with the following experiences:
A/B multivariate testing processes and understanding of related statistical analysis.
Use of site analytics and optimization software packages (e.g. Google Analytics, Optimizely, Mixpanel, CrazyEgg)
Analysis of quantitative data (web metrics, revenue reporting, etc.) and qualitative data (surveys, screen recordings, etc.) to develop insights about the user.
Experience running user research projects from start to finish (segmentation, usability, etc.).
Developed business acumen to size different opportunities, articulate risks and trade-offs and prioritize.
Track record of execution.
What You'll Love About Us:
Competitive base compensation
Paid Time Off
Volunteer Time Off
Wellness Days Off
A fun, creative and energetic work environment.
drift is uprooting the traditional air-care market. With beautifully designed products that blend in with bespoke scents that stand out. We take pride in our fragrances, keeping them free from the traditional chemicals used in the fragrance industry. we are always phthalate and paraben free. drift's subscription customer base is loyal and growing fast.
Scentbird inspires fragrance lovers to go beyond the ordinary and sample scents that evoke passion, confidence, and the unknown. Our mission is to revolutionize the way we perfume by bringing the ultimate fragrance playground right to your fingertips and offering a digital subscription service that lets members choose from over 500+ designer perfumes each month.
About the Brands:
Scentbird: The easiest way for fragrance lovers to discover, try, and buy their favorite scented products without a commitment
Deck of Scarlet: Deck of Scarlet was created to break the boredom and shake up clean beauty. The line of bold cosmetics features vivid colors, innovative textures, and unprecedented finishes that bring the fun and creativity back to clean beauty.
Confessions Of A Rebel: We're not afraid to provoke. Our fragrances are made to excite and inspire: some are subversive, others are straightforward, all are compelling in their own right. He, she, they, YOU - our confessions are not caged in by gender.
Goodhabit: Built for the digitally native generation, Goodhabit is pioneering the movement in defending your skin against artificial blue light and modern day skin stressors. We're developing clean, conscious, and effective skincare solutions that keep you connected, and your skin, protected.
Sanctuary: Our newest brand to the Scentbird family. This fragrance, just like the playful creature that was its muse, this scent opens with an energetic blend of red berries and fresh bamboo as a nod to the Red Panda's favorite foods, while pink pepper adds an extra lively twist. Verdant notes like white tea, violet, and oakmoss pay homage to its habitat in the Himalayan Forests and mountains of China, as cashmere woods evoke a soft, cuddly feeling.
Drift: drift is uprooting the traditional air-care market. With beautifully designed products that blend in with bespoke scents that stand out. We take pride in our fragrances, keeping them free from the traditional chemicals used in the fragrance industry. We are always phthalate and paraben free. drift's subscription customer base is loyal and growing fast.
Scentbird is committed to bringing individuals from different backgrounds and perspectives into the Nest. We strive to uphold an inclusive environment where individuals of all different backgrounds, ages, colors, ethnicities, gender, or gender identities, genetics, physical or mental abilities, protected veteran status, race, religious or sexual orientation, thrive. We respect the laws enforced by the EEOC and are dedicated internally to going above and beyond in fostering diversity. Come as you are - we're excited to meet you.
Salary range: $60,000 - $70,000 *
* All compensation is at the discretion of the company and based on applicant's experience.